The New Aesthetic

Efforts to fight wildlife crime received an important boost thanks to a new grant from Google. WWF will use the grant to adapt state-of-the-art technologies for the protection of endangered species like elephants, rhinos and tigers. These innovative new tools will give rangers in protected areas and local communities a welcome advantage against the ruthless and deadly gangs of criminals targeting wildlife.

Remote aerial survey systems, wildlife tagging technology and ranger patrolling guided by analytical software like the Spatial Monitoring and Reporting Tool (SMART) will be integrated to increase the detection and deterrence of poaching in vulnerable sites in Asia and Africa. Our goal is to create an efficient, effective network that can be adopted globally.